Description: Bringing together distinguished scholars from BRICS nations and those with a deep interest in and knowledge of these emerging powers, this collection makes a significant intervention in the ongoing debates about comparative communication research and thus contribute to the further internationalization of media and communication studies. The unprecedented expansion of online media in the world's major non-Western nations, exemplified by BRICS (Brazil, Russia, India, China and South Africa) is transforming global communication. Despite their differences and divergences on key policy issues, what unites these five nations, representing more than 20 per cent of the global GDP, is the scale and scope of change in their communication environment, triggered by a multilingual, mobile Internet. The resulting networked and digitized communication ecology has reoriented international media and communication flows. Evaluating the implications of globalization of BRICS media on the reshaping of international communication, the book frames this within the contexts of theory-building on media and communication systems, soft power discourses and communication practices, including in cyberspace. Adopting a critical approach in analysing BRICS communication strategies and their effectiveness, the book assesses the role of the BRICS nations in reframing a global communication order for a 'post-American world'. This critical volume of essays is ideal for students, teachers and researchers in journalism, media, politics, sociology, international relations, area studies and cultural studies programmes.
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EAN: 9781138604025
UPC: 9781138604025
ISBN: 9781138604025
MPN: N/A
Book Title: BRICS Media: Reshaping the Global Communication Or
Item Length: 23.4 cm
Number of Pages: 312 Pages
Language: English
Publication Name: Brics Media: Reshaping the Global Communication Order?
Publisher: Taylor & Francis Ltd
Publication Year: 2020
Subject: Advertising
Item Height: 234 mm
Item Weight: 454 g
Type: Textbook
Author: Daya Kishan Thussu, Kaarle Nordenstreng
Item Width: 156 mm
Format: Hardcover