Description: About this Item The item is a book Hardback The Title is Chinese Consumers and the Fashion Market Condition New Other Comments Pages Count - 222. Binding type - Hardcover. Content Language - English Category - BUSINESS & ECONOMICS / Marketing / Research TECHNOLOGY & ENGINEERING / Textiles & Polymers BUSINESS & ECONOMICS / International / General Product Description - This book provides essential insights into Chinese consumer behaviors in the growing and dynamic fashion market. With increasing consumer purchasing power, readily accessible global brands, heavy application of digital technology and social media, as well as growing awareness of environmental issues, the Chinese fashion industry faces great opportunities and challenges at the same time. The contributing authors provide observations and address issues related to middle class fashion consumption, sustainable apparel consumption, technology application in fashion retailing, and the select traditional and new industry segments in the context of China's recent and massive economic boom. As such, the book offers an invaluable reference guide for all academics and practitioners interested in the Chinese fashion market. We Use Stock Images Because we have over 2 million items for sale we have to use stock images, this listing does not include the actual image of the item for sale. The purchase of this specific item is made with the understanding that the image shown in this listing is a stock image and not the actual item for sale. For example: some of our stock images include stickers, labels, price tags, hyper stickers, obi's, promotional messages, signatures and or writing which may not be available in the actual item. When possible we will add details of the items we are selling to help buyers know what is included in the item for sale. The details are provided automatically from our central master database and can sometimes be wrong. Books are released in many editions and variations, such as standard edition, re-issue, not for sale, promotional, special edition, limited edition, and many other editions and versions. The Book you receive could be any of these editions or variations. If you are looking for a specific edition or version please contact us to verify what we are selling. Gift IdeasThis is a great gift idea. Hours of ServiceWe have many warehouses, some of the warehouses process orders seven days a week, but the Administration Support Staff are located at a head office location, outside of the warehouses, and typically work only Monday to Friday. Location ID 555z iHaveit SKU ID 162819823
Price: 155.67 GBP
Location: GB
End Time: 2025-01-10T16:56:42.000Z
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Fiction/Non-Fiction: Non-Fiction
Genre/Subject: BUSINESS ECONOMICS / Marketing / Research
Brand: Yingjiao Xu
Weight: 0.49
Style: NA
Title: Chinese Consumers and the Fashion Market
Release Title: Chinese Consumers and the Fashion Market
Record Grading: New
Sleeve Grading: New
Platform: NA
Size: NA
Film/TV Title: Chinese Consumers and the Fashion Market
Colour: NA
Material: NA
Department: NA
Binding Type: Hardcover
Item Length: 233.93
Main Stone: NA
Metal Purity: NA
Metal: NA
Connectivity: NA
Model: NA
Item Height: 235mm
Item Width: 155mm
Author: Ting Chi, Yingjiao Xu, Jin Su
Publication Name: Chinese Consumers and the Fashion Market
Format: Hardcover
Language: English
Publisher: Springer Verlag, Singapore
Subject: Marketing, Business
Publication Year: 2018
Type: Textbook
Item Weight: 4557g
Number of Pages: 212 Pages
