Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Consumer Behaviour (Rle Consumer Behaviour): A Practical GuideISBN13:9781138832398ISBN10:1138832391Author:Foxall, Gordon (Author)Description:This Book Is Concerned With The Application Of The Behvioural Sciences, Notably Social Psychology And Sociology, To The Study Of Consumer Behaviour The Emphsisi Throughout Is On Making These Sciences Practical For The Markeitng Manager By Focusing On Thos Aspects Of Consumer Behaviour Which Provie Useful For Managerial Decision-Making The Introduction Defines The Scope Of The Book In These Terms And Outlines A Model Fo The Consumer Buying Process The Book Conlcudes With Detailed Models Of Consumer Choice Binding:Paperback, PaperbackPublisher:ROUTLEDGEPublication Date:2016-11-23Weight:0.55 lbsDimensions:0.45'' H x 8.5'' L x 5.5'' WNumber of Pages:206Language:English
Price: 69.65 USD
Location: USA
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Book Title: Consumer Behaviour (Rle Consumer Behaviour): A Practical Gui...
Number of Pages: 206 Pages
Language: English
Publication Name: Consumer Behaviour (Rle Consumer Behaviour) : a Practical Guide
Publisher: Routledge
Publication Year: 2016
Subject: Consumer Behavior, Social Psychology, Marketing / Research
Item Height: 0.5 in
Item Weight: 13.6 Oz
Type: Textbook
Subject Area: Psychology, Business & Economics
Author: Gordon Foxall
Item Length: 8.5 in
Series: Routledge Library Editions: Consumer Behaviour Ser.
Item Width: 5.5 in
Format: Trade Paperback
