Flamin' Hot: The Incredible True Story of One Man's Rise from Janitor to Top Exe

Description: Flamin' Hot by Richard Montanez Read the story everyone is talking about- how a janitor struggling to put food on the table invented Flamin Hot Cheetos in a secret test kitchen, breaking barriers and becoming the first Latino frontline worker promoted to executive at Frito-Lay.Now a Hulu feature film directed by Eva LongoriaRead the story everyone is talking about- how a janitor struggling to put food on the table invented Flamin Hot Cheetos in a secret test kitchen, breaking barriers and becoming the first Latino frontline worker promoted to executive at Frito-Lay.Richard Montanez is a man who made a science out of walking through closed doors, and his success story is an empowerment manual for anyone stuck in a dead-end job or facing a system stacked against them.Having taken a job mopping floors at Frito-Lays California factory to supporthis family, Montanez took his future into his own hands and created the worlds hottest snack food- Flamin Hot Cheetos. This bold move not only disrupted the food industry with some much-needed spice, but also shook up a corporate culture in which everyone stayed in their lane. When a top foodscientist at Frito-Lay sent out a memo telling sales and marketing to kill the new product before it made it to the store shelves-jealous that someone with no formal education beyond the sixth grade could do his job-Montanezwas forced to go rogue once again to save his idea. Through creative thinking, community building, and a few powerful mindset shifts, he outsmarted the naysayers who tried to get in his way.Flamin Hot proves that you can break out of your career rut and that your present circumstances dont have to dictate your future. FORMAT Hardcover LANGUAGE English CONDITION Brand New Author Biography Richard Montanez is an inventor, entrepreneur, philanthropist and business executive whose inspirational journey has taken him from the barrio to the boardroom. A sought-after motivational speaker, he may be best known as the creator of Flamin Hot Cheetos-the billion-dollar brand and worldwide phenomenon. Hailed as the Godfather of Hispanic Marketing, Montanez began his tenure as a janitor at Frito-Lay/PepsiCo before rising up through the ranks to head his own division. He serves on several nonprofit boards and is widely recognized as one of the most influential Latinos in corporate America. Richard Montanez and his family live in Southern California. Review "From the moment I heard Richard Montañezs amazing story, I knew it had to be shared with the world. His journey will inspire you to never give up on your dreams, no matter who you are and no matter where youre from. The invaluable wisdom he shares in this book makes Flamin Hot a must read for everyone looking to succeed." —Eva Longoria, actor, producer, and director "The power of Richards story is unprecedented. His ability to inspire and engage our employees is remarkable." —Brian Cornell, CEO of Target "Richard Montañez is a living legend. His story has inspired me from the moment I heard about it, and I have no doubt the wisdom he shares in Flamin Hot will inspire millions of readers around the world! Richard Montañez is the ultimate dream catcher and this is a must read for anyone chasing a dream!" —DeVon Franklin, producer of the Flamin Hot movie and New York Times bestselling author "Richards story is a tour de force." —Indra Nooyi, chairwoman and former CEO of PepsiCo "Reading Flamin Hot is like watching an outstanding movie. Youll laugh, youll cry, and most importantly youll follow Richard Montañez down a life-changing path to being unstoppable at whatever you put your mind to." —Tom Greco, CEO of Advance Auto Parts "Against all odds, Richard Montañez broke racial, ethnic, and socioeconomic barriers to become one of the most successful Latinos in America—and in the world. His story, told with his characteristic humor and heart, will grip you from start to finish and encourage you to dream bigger dreams than you ever thought possible." —Rev. Samuel Rodriguez, president of the National Hispanic Christian Leadership Conference and author of From Survive to Thrive "Richards explosive rags-to-riches story will not only inspire you, but it will equip you with powerful mind-sets and tools that I havent seen anywhere else. This story will change how you see the world, helping you become an innovator and unique problem solver. Youll see what others dont see and advance quickly in your career and life." —Benjamin Hardy, PhD, organizational psychologist and author of Personality Isnt Permanent Review Quote "From the moment I heard Richard Monta Details ISBN0593087461 Author Richard Montanez Short Title Flamin Hot Language English Year 2021 ISBN-10 0593087461 ISBN-13 9780593087466 Format Hardcover Imprint Portfolio Subtitle The Incredible True Story of One Mans Rise from Janitor to Top Executive Illustrator Eric Hill Edited by Jonathan Fennell Birth 1939 Affiliation All Graduates Interpreting and Translating Position Toshiba Professor of Media, Arts, and Sciences Qualifications OBE UK Release Date 2021-06-15 Publisher Penguin Putnam Inc Publication Date 2021-06-15 Place of Publication New York Country of Publication United States DEWEY 338.76646 Audience General US Release Date 2021-06-15 NZ Release Date 2021-08-30 AU Release Date 2021-08-30 Pages 240 We've got this At The Nile, if you're looking for it, we've got it. 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