Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:From Soapbox To Soundbite: Party Political Campaigning In Britain Since 1945ISBN13:9780333619452ISBN10:0333619455Author:Rosenbaum, M. (Author)Description:Electioneering In Britain Is Now A Highly Sophisticated And Professionalised Activity This Is The First Book To Examine In Detail The Dramatic Transformation Since 1945 In The Campaign Techniques Used By Political Parties Organised According To A Clear Thematic Structure, It Analyses The Development Of Each Element Of Electioneering As Well As Overall Issues Such As Agenda Setting And Negative Campaigning A Comprehensive Overview, This Revealing And Entertaining Book Draws On Interviews With Many Key Participants And Research In Party Archives Binding:Paperback, PaperbackPublisher:Palgrave MacMillanPublication Date:1997-01-14Weight:0.9 lbsDimensions:0.7'' H x 8.7'' L x 9'' WNumber of Pages:315Language:English
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Book Title: From Soapbox to Soundbite : Party Political Campaigning in Britain since 1945
Item Length: 8.5in.
Item Width: 5.5in.
Author: Martin Rosenbaum
Format: Trade Paperback
Language: English
Topic: Political Process / Media & Internet, Political Process / Campaigns & Elections, WORLD / European, General, Political Process / Political Parties, Political Ideologies / Democracy
Publisher: Palgrave Macmillan The Limited
Publication Year: 1997
Genre: Political Science
Item Weight: 14.8 Oz
Number of Pages: Xii, 315 Pages