Description: How Cool Brands Stay Hot: Branding to Generation Y by Van Den Bergh, Joeri; Behrer, Mattias Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less
Price: 5.17 USD
Location: Aurora, Illinois
End Time: 2024-12-06T22:50:29.000Z
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All returns accepted: Returns Accepted
Item must be returned within: 30 Days
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Binding: Hardcover
Weight: 1 lbs
Product Group: Book
IsTextBook: No
Book Title: How Cool Brands Stay Hot : Branding to Generation Y
Number of Pages: 272 Pages
Language: English
Publisher: Kogan Page, The Limited
Publication Year: 2011
Topic: Marketing / General, Consumer Behavior, Advertising & Promotion
Item Height: 0.9 in
Illustrator: Yes
Genre: Business & Economics
Item Weight: 21.4 Oz
Author: Joeri Van Den Bergh, Mattias Behrer
Item Length: 9.5 in
Item Width: 6.4 in
Format: Hardcover