Description: Lean Approach to Transformation : From Customer to Code and from Code to Customer, Hardcover by Caseau, Yves; Markham, Gail (TRN), ISBN 1032225025, ISBN-13 9781032225029, Like New Used, Free shipping in the US The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly "customer-centric", from observation, listening to co-development.
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Book Title: Lean Approach to Digital Transformation : From Customer to Code a
Author: Caseau, Yves; Markham, Gail (TRN)
Language: english