Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Living Room Wars: Rethinking Media AudiencesISBN13:9780415128001ISBN10:0415128005Author:Ang, Ien (Author)Description:Living Room Wars Brings Together Ien Ang's Recent Writings On Television Audiences, And, In Response To Recent Criticisms Of Cultural Studies, Argues That It Is Possible To Study Audience Pleasures And Popular Television In A Way That Is Not Naively Populist Ang Examines How The Makers And Marketers Of Television Attempt To Mould Their Audience And Looks At The Often Unexpected Ways In Which The Viewers Actively Engage With The Programmes They Watch Living Room Wars Highlights The Inherent Contradictions Of A Politics Of Pleasure' Of Television Consumption: Ang Moves Beyond The Trditional Forcus On Textual Meanings To Explore The Structural And Historical Representations Fo Television Audiences As An Integral Part Of Modern Culture Her Wide-Ranging And Illuminating Discussion Takes In The Battle Between Television And Its Audiences; The Politics Of Empirical Audience Research; New Technologies And The Tactics Of Television Consumption; Ethnography And Radical Contextualism In Audience Studies; Television Fiction And Women's Fantasy; Feminist Desire And Female Pleasure In Media Consumption, And The Transnational Media System Binding:Hardcover, HardcoverPublisher:RoutledgePublication Date:1995-12-07Weight:1.07 lbsDimensions:0.56'' H x 9.21'' L x 6.14'' WNumber of Pages:220Language:English
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Book Title: Living Room Wars: Rethinking Media Audiences
Number of Pages: 220 Pages
Language: English
Publication Name: Living Room Wars : Rethinking Media Audiences
Publisher: Routledge
Subject: Communication Studies, Media Studies, Popular Culture
Publication Year: 1995
Item Height: 0.9 in
Type: Textbook
Item Weight: 18.4 Oz
Subject Area: Art, Social Science, Language Arts & Disciplines
Author: Ien Ang
Item Length: 6.1 in
Item Width: 9.2 in
Format: Hardcover
