Description: Note: Any images shown are stock photographs and product may differ from what is shown. You are purchasing a Good copy of 'Measuring Advertising Effectiveness (Advertising and Consumer Psychology)'Condition Notes: This book is in Good condition. There may be some notes and highligting but otherwise the book is in overall good condition
Price: 13.98 USD
Location: Skokie, Illinois
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Release Year: 1997
Book Title: Measuring Advertising Effectiveness (Advertising and Consumer ...
Number of Pages: 424 Pages
Language: English
Publication Name: Measuring Advertising Effectiveness
Publisher: Taylor & Francis Group
Subject: Consumer Behavior, General, Advertising & Promotion
Publication Year: 1997
Item Height: 0.9 in
Type: Textbook
Item Weight: 24.1 Oz
Subject Area: Business & Economics, Psychology
Author: William D. Wells
Item Length: 6 in
Item Width: 9 in
Format: Hardcover