Narrative and Numbers: The Value of Stories in Business (Columbia Business Sc...

Description: FASTSHIPPING HASSLEFREERETURNS SECUREPAYMENT EXCELLENTSERVICE Description How can a company that has never turned a profit have a multibillion dollar valuation? Why do some start-ups attract large investments while others do not? Aswath Damodaran, finance professor and experienced investor, argues that the power of story drives corporate value, adding substance to numbers and persuading even cautious investors to take risks. In business, there are the storytellers who spin compelling narratives and the number-crunchers who construct meaningful models and accounts. Both are essential to success, but only by combining the two, Damodaran argues, can a business deliver and sustain value.Through a range of case studies, Narrative and Numbers describes how storytellers can better incorporate and narrate numbers and how number-crunchers can calculate more imaginative models that withstand scrutiny. Damodaran considers Uber's debut and how narrative is key to understanding different valuations. He investigates why Twitter and Facebook were valued in the billions of dollars at their public offerings, and why one (Twitter) has stagnated while the other (Facebook) has grown. Damodaran also looks at more established business models such as Apple and Amazon to demonstrate how a company's history can both enrich and constrain its narrative. And through Vale, a global Brazil-based mining company, he shows the influence of external narrative, and how country, commodity, and currency can shape a company's story. Narrative and Numbers reveals the benefits, challenges, and pitfalls of weaving narratives around numbers and how one can best test a story's plausibility. Publisher ‏ : ‎ Columbia Business School Publishing Language ‏ : ‎ English Hardcover ‏ : ‎ 296 pages ISBN-10 ‏ : ‎ 0231180489 ISBN-13 ‏ : ‎ 978-0231180481 Item Weight ‏ : ‎ 1.4 pounds Dimensions ‏ : ‎ 6.4 x 1.2 x 9.1 inches SHIPPING Shipping All items fast! The majority of orders are shipped using USPS Priority Mail and UPS Ground if requested. There is an option at checkout to add a Signature of Delivery for extra security & peace of mind. This means you need to sign for your parcel. If you are not home, the courier will take it to your local post office for collection. We also offer expedited shipments upon request, we will quote the shipment and let you know of the estimated cost. If agreed we will process the order and add the shipping charge to your invoice. All items ordered by 3 PM EST will be shipped same day. We also are partnered with Ebay using the Global Shipping Program. We will ship internationally to any country that is a part of the program. 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Price: 24.96 USD

Location: Philadelphia, Pennsylvania

End Time: 2024-12-23T20:08:56.000Z

Shipping Cost: 5.99 USD