Description: Netflix Effect : Technology and Entertainment in the 21st Century, Hardcover by McDonald, Kevin (EDT); Smith-rowsey, Daniel (EDT), ISBN 1501309447, ISBN-13 9781501309441, Like New Used, Free shipping in the US
Netflix is the definitive media company of the 21st century. It was among the first to parlay new Internet technologies into a successful business model, and in the process it changed how consumers access film and television. It is now one of the leading providers of ly delivered media content and is continually expanding access across a host of platforms and mobile devices. Despite its transformative role, however, Netflix has drawn very little critical attention-far less than competitors such as YouTube, Apple, Amazon, Comcast, and HBO.
This collection addresses this gap, as the essays are designed to critically explore the breadth and diversity of Netflixs effect from a variety of different scholarly perspectives, a necessary approach considering the hybrid nature of Netflix, its inextricable links to new models of media production, distribution, viewer engagement and consumer behavior, its relationship to existing media conglomerates and consumer electronics, its capabilities as a web-based service provider and data network, and its reliance on a broader technological infrastructure.
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Book Title: Netflix Effect : Technology and Entertainment in the 21st Century
Number of Pages: 272 Pages
Publication Name: Netflix Effect : Technology and Entertainment in the 21st Century
Language: English
Publisher: Bloomsbury Publishing
Publication Year: 2016
Subject: Industries / Service, Media Studies, Social Aspects / General, Digital Media / Video & Animation
Item Height: 0.6 in
Item Weight: 18.8 Oz
Type: Textbook
Author: Daniel Smith-Rowsey
Item Length: 9 in
Subject Area: Computers, Social Science, Business & Economics
Item Width: 6 in
Format: Hardcover
