Description: Nike : Better Is Temporary, Hardcover by Grawe, Sam, ISBN 1838660518, ISBN-13 9781838660512, Like New Used, Free shipping in the US
At Nike, the desire to be the best is a journey, not a destination – better is always temporary.
Phaidon commemorates the companys influence with Nike: Better is Temporary, a landmark publication that charts Nikes transformation from rebellious upstart to global phenomenon.
This immersive visual survey offers an unprecedented, behind-the-scenes exploration into Nikes ethos-driven design formula, placing industry-defining innovations and globally recognized products alongside previously unpublished designs, prototypes, insider stories, and more.
Beginning with "Breaking2," an introduction detailing Nikes 2017 attempt to facilitate a sub-two-hour marathon, th lays out in five thematic chapters Nikes focus on performance, brand expression, collaboration, inclusive design, and sustainability.
Ths extraordinary design also nods to its contents. The striking cover features overlapping silkscreened layers of Nikes proprietary Volt yellow and Hyperpunch pink colors overlaying an image of world-champion marathoner Eliud Kipchoge printed in a half-tone dot pattern. Ths spine, visible through the clear jacket, showcases a series of colored tabs that extend from its interior pages and which are referenced in ths bonus chapter, "Crafting Color."
Combining 500 color illustrations with stories, insights, knowledge, passion, and history shared by Nikes remarkable team, Nike: Better is Temporary will serve as a manual of innovation and inspiration for generations to come.
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End Time: 2024-08-23T19:21:15.000Z
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Book Title: Nike : Better Is Temporary
Number of Pages: 320 Pages
Language: English
Publisher: Phaidon Press, Incorporated
Item Height: 1.5 in
Topic: Fashion & Accessories, Economics / General
Publication Year: 2021
Illustrator: Yes
Genre: Design, Business & Economics
Item Weight: 86.2 Oz
Item Length: 12.2 in
Author: Sam Grawe
Item Width: 9.1 in
Format: Hardcover