Description: Further DetailsTitle: Way Too CoolCondition: NewSubtitle: Selling Out Race and EthicsISBN-10: 023117294XEAN: 9780231172943ISBN: 9780231172943Publisher: Columbia University PressFormat: HardbackRelease Date: 09/08/2015Description: Life, liberty, and the pursuit of cool have informed the American ethos since at least the 1970s. Whether we strive for it in politics or fashion, cool is big business for those who can sell it across a range of markets and media. Yet the concept wasn't always a popular commodity. Cool began as a potent aesthetic of post-World War II black culture, embodying a very specific, highly charged method of resistance to white supremacy and the globalized exploitation of capital. Way Too Cool follows the hollowing-out of "coolness" in modern American culture and its reflection of a larger evasion of race, racism, and ethics now common in neoliberal society. It revisits such watershed events as the 1960s Civil Rights Movement, second-wave feminism, the emergence of identity politics, 1980s multiculturalism, 1990s rhetorics of diversity and colorblindness, 9/11, and Hurricane Katrina, as well as the contemporaneous developments of rising mass incarceration and legalized same-sex marriage. It pairs the perversion of cool with the slow erasure of racial and ethical issues from our social consciousness, which effectively quashes our desire to act ethically and resist abuses of power.The cooler we become, the more indifferent we grow to the question of values, particularly inquiry that spurs protest and conflict. This book sounds an alarm for those who care about preserving our ties to an American tradition of resistance.Language: EnglishCountry/Region of Manufacture: USItem Height: 229mmItem Length: 152mmAuthor: Shannon WinnubstGenre: Philosophy & SpiritualityRelease Year: 2015 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Book Title: Way Too Cool
Title: Way Too Cool
Subtitle: Selling Out Race and Ethics
ISBN-10: 023117294X
EAN: 9780231172943
ISBN: 9780231172943
Release Date: 09/08/2015
Release Year: 2015
Country/Region of Manufacture: US
Genre: Philosophy & Spirituality
Number of Pages: 256 Pages
Publication Name: Way Too Cool : Selling Out Race and Ethics
Language: English
Publisher: Columbia University Press
Publication Year: 2015
Item Height: 0.1 in
Subject: United States / 20th Century, Discrimination & Race Relations, Ethics & Moral Philosophy, Commerce, Advertising & Promotion, Political Ideologies / Conservatism & Liberalism
Item Weight: 15.8 Oz
Type: Textbook
Item Length: 0.9 in
Subject Area: Philosophy, Political Science, Social Science, Business & Economics, History
Author: Shannon Winnubst
Item Width: 0.6 in
Format: Hardcover
