The Media Handbook: A Complete Guide to Advertising Media Selection,...

Description: The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying by Katz, Helen Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less

Price: 5.56 USD

Location: Aurora, Illinois

End Time: 2024-12-02T07:21:48.000Z

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Binding: Paperback

Weight: 0 lbs

Product Group: Book

IsTextBook: No

Number of Pages: 248 Pages

Language: English

Publication Name: Media Handbook : a Complete Guide to Advertising Media Selection, Planning, Research, and Buying

Publisher: Routledge

Publication Year: 2013

Subject: Marketing / General, Communication Studies, Industries / Media & Communications, Advertising & Promotion

Item Height: 0.6 in

Item Weight: 12 Oz

Type: Textbook

Item Length: 9 in

Subject Area: Language Arts & Disciplines, Business & Economics

Author: Helen Katz

Series: Routledge Communication Ser.

Item Width: 6.1 in

Format: Trade Paperback