Description: The Participant Principle by Maya Middlemiss Breaking new ground, revealing the key elements needed to deliver excellence in recruitment for all User Testing & Qualitative Research, Maya uses her experience with Saros Research & thousands of research participants placed in an incredible range of projects to show how get the most out of the recruitment services you commission for your research FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description "This book is a hands-on approach to the delivery of excellence in recruitment...It distils many years of experience and ongoing innovation into simple and easy to read guidelines, and sets out the fundamentals for success in a modern, digital world." Katie Oakley Founding Partner, MEAT In The Participant Principle, Maya Middlemiss uses her experience working with Saros Research and the many thousands of research participants they have placed in an incredible range of projects since the companys inception in 2000. This book breaks new ground and reveals the key ingredients to successful recruitment for all user testing and qualitative research. From focus groups to eye tracking to food tasting and every conceivable methodology in between, it all depends upon the flexibility, ideas and commitment of the people participating. Its their ideas and contributions which are the building blocks for all that the research industry delivers. "We are passionate about participants, because we know how important they are. We want the researchers we work with to get the best possible people to work with, those who will put the greatest efforts into their contributions.This guide will help you to get the most out of the recruitment services you commission for every research project you do." Maya Middlemiss Author Biography JOAN G. KOTKER is a member of the English Faculty at Bellevue Community College in Bellevue, Washington. Her essays on popular fiction have been published in Encyclopedia of Popular Culture, The Oxford Companion to Crime and Mystery Writing, and Great Women Mystery Writers (Greenwood Press, 1994) among others. She is also the author of Dean Koontz: A Critical Companion (Greenwood, 1996). Long Description "This book is a hands-on approach to the delivery of excellence in recruitment... It distils many years of experience and ongoing innovation into simple and easy to read guidelines, and sets out the fundamentals for success in a modern, digital world." Katie Oakley Founding Partner, MEAT In The Participant Principle, Maya Middlemiss uses her experience working with Saros Research and the many thousands of research participants they have placed in an incredible range of projects since the companys inception in 2000. This book breaks new ground and reveals the key ingredients to successful recruitment for all user testing and qualitative research. From focus groups to eye tracking to food tasting and every conceivable methodology in between, it all depends upon the flexibility, ideas and commitment of the people participating. Its their ideas and contributions which are the building blocks for all that the research industry delivers. "We are passionate about participants, because we know how important they are. We want the researchers we work with to get the best possible people to work with, those who will put the greatest efforts into their contributions. This guide will help you to get the most out of the recruitment services you commission for every research project you do." Maya Middlemiss Details ISBN1908135735 Author Maya Middlemiss Pages 290 Publisher U P Publications Ltd Year 2016 ISBN-10 1908135735 ISBN-13 9781908135735 Format Paperback Imprint U P Publications Ltd Place of Publication Peterborough Country of Publication United Kingdom Illustrations black & white illustrations Language English Edition 1st Media Book Short Title PARTICIPANT PRINCIPLE Subtitle A Guide to Getting the Best Recruitment for Your User Testing and Qualitative Research DEWEY 001.42 UK Release Date 2016-03-30 Publication Date 2016-03-30 AU Release Date 2016-03-30 NZ Release Date 2016-03-30 Audience General We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:97721856;
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ISBN-13: 9781908135735
Book Title: The Participant Principle
Number of Pages: 290 Pages
Language: English
Publication Name: The Participant Principle: A Guide to Getting the Best Recruitment for Your User Testing and Qualitative Research
Publisher: U P Publications Ltd
Publication Year: 2016
Subject: Marketing, Business
Item Height: 229 mm
Item Weight: 390 g
Type: Textbook
Author: Maya Middlemiss
Item Width: 152 mm
Format: Paperback