THE RUBAIYAT OF~~OMAR CIGARETTES 1916 HC ILLUSTRATED Poetry

Description: THE RUBAIYAT OF OMAR CIGARETTESBeing the Modern Adventures of Omar Khayyam the Great Persian Philosopher Whose Poetry on the Joy of Life has Made His Fame EternalIllustrated Description Hardcover no dust jacket; 60 pages; Size Approx. 4 1/4 X 6 3/4. Published by American Tobacco Company; 1912-16? Details: This is a book published to promote cigarette use.In the early 1900s, manufactures of Turkish and Egyptian cigarettes tripled their sales and became legitimate competitors to leading brands. In 1911, The American Tobacco Company introduced Omar, a premium Turkish blend cigarette, in order to compete with other leading Turkish brands like Murad. The cigarette was named after the medieval Persian poet Omar Khayyám, who experienced a resurgence of popularity from 1900-1930 during an “Omariana” fad. Ads for Omar cigarettes referenced Khayyám’s famous poem, The Rubáiyát , and focused on themes of pleasure, leisure, and luxury. Early Omar cigarette ads featured an older, rotund sultan figure, who appears to indulge in a range of life’s pleasures, and a beautiful maiden, referred to as Angel Shape. In some ways, the ads border on stereotypical parodies of Eastern life and culture, yet they speak to the luxurious aspect of Omar cigarettes all the same. Later ads for Omar revealed that “Omar spells Aroma” when Omar is repeated twice: omAR OMAr. This pun speaks to the American Tobacco Company’s desire to extend the relevancy of Omar cigarettes beyond Omariana as the fad slowly died out.The book is undated but other sellers date it around 1912 to 1916. A fine addition for your bookshelf! Condition: Edge worn, corners bumped, name in front, otherwise in good condition with a solid binding and clean pages. Note: The letter/number at the end of the title line for this listing is just an inventory code for locating the book. Shipping Free Domestic Economy Shipping! Check out my other items! Be sure to add me to your favorites list!About Us:Rivendell Antiquarian Books sells used rare, vintage and collectable books predominantly from pre 1970. We have been sellers of antiquarian books for over 20 years, and our experience helps ensure quality descriptions of our rare and collectable books. Be assured that we want your experience with Rivendell Antiquarian Books to be enjoyable and problem free. We believe that it is a travesty to simply throw away a used book when there is little or nothing wrong with it - we believe in giving each book the chance of finding a new home. We appreciate the impact a good book can have. We know the excitement of a new page turner, or the familiar joy of an old favorite, and we find satisfaction in putting older, and often scarce books in the hands of people who have the same love for old books that we do.Customer Service:Rivendell Antiquarian Books is committed to ensuring each customer is entirely satisfied with their puchase and our service. If you have any issues or concerns please contact us and we will be more than happy to help.Our books have been inspected carefully by hand by experienced book valuers to ensure the condition description is as accurate as possible for this exact copy pictured. If you have questions about the book before or after purchasing, please feel free to contact us!Packaging:We take pride in packaging our books for safe delivery, and if you check our feedback, you will see this reflected in the comments of many pleased customers. For nearly all of our books, we use a specially designed boxing system from IPS (Inovative Packaging Solutions) located in York, PA. These media shipping boxes are designed to conform to the size of the book, securing it and preventing it from bumping around during shipping. The end result is a box which provides a double thickness of cardboard covering the front and back of the book; actually almost like a box within a box. The outer layer of cardboard extends beyond the ends of the inner "box" which very efficiently protects the corners of the book from being bumped and damaged by the sometimes rough handling packages receive in transit. In addition we place the book in a plastic bag to help guard against moisture if a package is left out in the elements.Delivery:We aim to get all books shipped within 24 hours of order except on weekends. We can't control the delivery time once a book leaves our hands, but most of the time USPS is prompt in delivery, and the expected delivery time given by eBay is usually fairly accurate. Because we use media mail to keep costs down, it does take a little longer for delivery, and occasionally packages get delayed in the mail system. If for some reason your order has not arrived within the expected time frame, please get in contact with us so that we can try to help you.

Price: 35 USD

Location: Schenectady, New York

End Time: 2025-01-05T15:33:26.000Z

Shipping Cost: 0 USD