Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Typography & Language In Everyday Life: Prescriptions And PracticesISBN13:9780582357556ISBN10:0582357551Author:Walker, Sue (Author)Description:Typography And Language In Everyday Life Provides A Detailed Look At Graphic As Well As Linguistic Aspects Of Language And Suggests There Is Much To Be Gained From Collaboration Between Typographers And Applied Linguists The First Part Of The Book Provides An Introduction To Aspects Of Typographic Theory And History And Suggests Some Areas Of Applied Linguistics That Offer Approaches To Studying Graphic Language The Second Part Comprises Case Studies Which Look At The Relationship Between Prescription And Practice For Visual Organisation By Considering Everyday Display Typography, House Style And Typing Manuals, And Letter-Writing Each Of These Subjects Is Looked At From Historical And Theoretical Perspectives Aimed At Those Who May Be Unfamiliar With Theoretical And Historical Perspectives On The Graphic Aspects Of Language, And With Broad Concepts In Applied Linguistics, The Book Also Directs Readers To Areas Of Further Reading In Each Of These Fields Extensively Illustrated With Examples Of Past And Present Graphic Language, Typography And Language In Everyday Life Is Essential Reading For Students Of Typography, Graphic Design, Applied Linguistics And Education, As Well As The General Reader Binding:Paperback, PaperbackPublisher:RoutledgePublication Date:2001-03-01Weight:0.75 lbsDimensions:0.5'' H x 9.1'' L x 6.1'' WNumber of Pages:224Language:English
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Author: Walker, Sue (Author)
Book Title: Typography & Language In Everyday Life: Prescriptions And Pr...
Language: English
Format: Paperback
Publisher: Routledge
Publication Year: 2001
Item Weight: 0.75 lbs