Web Content Management: A Collaborative Approach

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As web site content grows in volume and importance, its development and maintenance can no longer be performed either informally or by a single group. Instead, content must be systematically developed, deployed, and managed through standard techniques and processes that enable the site to scale. Written by the leading visionary in the field, Web Content Management: A Collaborative Approach presents the principles, practices, and mindset involved in web content management. Learn the core issues of collaborative development, including versioning and managing concurrent changes. See how a solution framework used by many Fortune 1000 companies details a step-by-step process for designing and implementing a content infrastructure, including a workflow architecture and a task-based deployment methodology. This book prepares you for the issues you are likely to face. It describes key tools, processes, and organizational approaches that support effective web content management and shows how all of these elements can be expertly integrated into a world-class enterprise solution--a web site with plentiful, current, and dynamic content that gets critical information to customers, employees, and suppliers quickly. You will learn: Development principles that allow you to scale web sites to enterprise class Proven ways to organize enterprise web sites The underpinnings of web site versioning, concurrent changes, and templating The work area/staging area paradigm of development How to distinguish source files from generated files How workflow and approval patterns allow web sites to innovate continuously How to handle multiple web initiatives How web systems typically integrate with databases, template systems, document management systems, deployment, and backup systems Current trends in content management and what these trends imply for the future Real-world case studies drawn from the author's extensive experience consulting for large companies illustrate the practical use of content management techniques. In particular, new managers will find tremendous value in viewing the practices of other web organizations through these "day-in-the-life-of" examples. With Web Content Management as your guide, you will be better prepared to elevate your web site--whether it is small, growing, or already large--to an information-rich, enterprise-scale solution. Like New. Cover and inside pages are in excellent condition. If you have any questions, please email us. We strive for your 5-star feedback rating. If we have not achieved this, please contact us and we will work it out. We guarantee your satisfaction on all items we sell. If we have missed something, we will always make it right. Payment, Shipping & Returns Policies: - Paypal is the preferred method for payment. Payment is due no later than 3 days after the close of an auction unless you are planning to bid on additional items. Contact us and let us know. - We are always happy to combine orders for shipping if we can. 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End Time: 2024-12-22T18:59:48.000Z

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